Harvard Business School Publishing Increases Visibility with WebEx Event Center Seminars

Affordable Online Events Create New Market for Leading Publishing House

SANTA CLARA, Calif., June 15, 2006—With a goal of expanding the reach of its world-class speakers and authors, Harvard Business School Publishing (HBSP) has launched a series of web seminars via WebEx Event Center from WebEx (Nasdaq: WEBX), the leading provider of on-demand collaborative business applications. In conjunction with event specialists KRM Information Services, WebEx Event Center provides HBSP with a turnkey technology and production services package for hosting successful, cost-effective web seminars.

“Our conferences have high-caliber participants and they require a reliable, state-of-the art, broadcast-quality seminar experience,” said Eric McNulty, managing director for conferences, Harvard Business School Publishing. “The combination of WebEx Event Center and KRM provides the professional quality experience that our attendees and presenters expect, whether onsite in Massachusetts or online with WebEx. The success of these series has surpassed our expectations.”

WebEx Event Center transforms the web into a virtual auditorium for sales presentations, product demonstrations and marketing events at a fraction of the cost of traditional venue-based events. The service is available as an unlimited use flat-rate subscription or a custom campaign package. WebEx Event Center offers automated logistics management, integrated audio, an event dashboard, and detailed reports to dramatically reduce the complexity and cost associated with producing events. Built on the MediaTone on-demand platform, WebEx Event Center provides unmatched levels of scalability, reliability and performance worldwide.

WebEx Event Center offers a free 14-day trial. To learn more about WebEx Event Center or to register for the free trial, go to: http://web.archive.org/web/20061109071223/http://www.webex.com/go/event-freetrialpr

“HBSP is one of the few publishers that really understand how to use the three channels of print, online and onsite effectively,” said Rick Faulk, chief marketing officer, WebEx. “The combination of KRM’s event expertise and WebEx Event Center’s multimedia capabilities creates a complete web event package and allow HBSP to leverage the reach of the web while staying focused on the core of their business.”

WebEx provides on-demand collaboration applications to individuals, small businesses and enterprise organizations. WebEx applications combine both synchronous and asynchronous collaboration capabilities and allow businesses to leverage the web as an efficient channel for interaction with customers, partners and coworkers. These on-demand applications enhance high-touch business processes, such as sales and training, with efficient web-touch interactions.

All WebEx applications are built on the MediaTone platform and are supported by the WebEx MediaTone Network, a platform and global network specifically designed for on-demand applications. The WebEx MediaTone Network uses a switch-based architecture to provide reliable, consistent and secure application performance worldwide. MediaTone APIs make it easy for developers to build specialized applications that leverage the network’s real-time collaboration capabilities or add these capabilities into third party applications.

About KRM Information Services, Inc.
Founded in 1994 to help organizations produce virtual events, KRM Information Services Inc. has now become the acknowledged leader of the virtual meeting services market. KRM offers high-touch studio-based virtual event management, including panelist training, ‘content polishing’, and professional radio broadcast persons for hosts and support. KRM has successfully produced more than 5,100 virtual events that have reached over 429,000 sites, thereby earning the position as the number one virtual-event provider in the world. KRM is the only virtual event service provider to have brought about a convergence of event management expertise with the technological know-how.

About WebEx
WebEx Communications Inc., is the leader of on-demand applications for collaborative business on the web. WebEx applications are used across the enterprise in sales, support, training, marketing, engineering and product design. WebEx delivers its range of applications over the WebEx MediaTone Network, a global network specifically designed for secure delivery of on-demand applications. WebEx Communications is based in Santa Clara, California and has regional headquarters in Europe, Asia and Australia. Please call toll free 877-509-3239 or visit http://web.archive.org/web/20061109071223/http://www.webex.com/ for more information.

 
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