Citrix Online Joins Other “Captains of Innovation” on Keynote Panel at AlwaysOn 2007 Stanford Summit

SANTA BARBARA, CA
July 31, 2007

Executives from Amazon, Intuit, Etelos and Citrix Online to Discuss “The Power of Customer Innovation”

The world’s foremost business and technology influencers will converge at the AlwaysOn Stanford Summit July 31-Aug. 2 to discuss the significant economic, political and commercial trends affecting the global technology industries.

The “Power of Customer Innovation” will be discussed by executives from companies known for leadership in delivering superior customer experiences. Amazon Web Services’ vice president, Adam Selipsky, Etelos’ CEO, Danny Kolke, Intuit’s vice president Strategy & Innovation, Small Business Division, Steven Aldrich and Citrix Online’s general manager, Brett Caine, will describe their companies’ unique roadmaps for developing and implementing a successful customer focus. Jeanne Bliss, consultant and author of Chief Customer Officer, will moderate the panel, which will be held at 10:00 a.m. (PT) at Stanford University’s Frances C. Arrillaga Alumni Center.

“The companies that evolve, grow and thrive in today’s global online economy are passionate about their customers, and see their customers as a key asset of their business,” said Bliss. “Engaging and constantly creating experiences that customers desire is key to organic growth and creating the ‘pull’ that motivates them to come back for more. A company’s brand experience, what they stand for, and how they deliver on it are dependent on their ability to listen, respond and constantly innovate on what customers value.”

“It’s exciting to join these market leaders to underscore the strategic impact of putting the customer at the heart of every business and technology decision,” said Caine. “The common denominator of success and innovation among these panelists is a shared vision for delivering business value through an exceptional customer experience.”

For more information about the panel discussion, please visit: http://alwayson.goingon.com/configure/customize/8
For more information about Citrix Online and its portfolio of real-time access and collaboration services, please visit: www.citrixonline.com

About Citrix
Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader and the most trusted name in application delivery infrastructure. More than 200,000 organizations worldwide rely on Citrix to deliver any application to users anywhere with the best performance, highest security and lowest cost. Citrix customers include 100% of the Fortune 100 companies and 98% of the Fortune Global 500, as well as hundreds of thousands of small businesses and prosumers. Citrix has approximately 6,200 channel and alliance partners in more than 100 countries. Annual revenue in 2006 was $1.1 billion.

 
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