What:
Cisco’s TechWiseTV is airing a 60-minute video Webcast for small and medium-sized businesses and midmarket customers to discuss how to solve business challenges and promote innovation with Web 2.0. This video Webcast will reveal how wikis, blogs, social networking and other Web 2.0 technologies are creating a new and collaborative business environment.

Who:
Interviews with Industry Experts

•Don Tapscott, co-author of Wikinomics: How Mass Collaboration Changes Everything
•Jeremiah Owyang, Forrester Research, Senior Analyst for Social Computing
•Robert Scoble, Managing Director of FastCompany.TV and author of How Blogs Are Changing the Way Businesses Talk to Customers
•David Knight, Senior Director of Cisco WebEx, who will demonstrate the WebEx Connect collaborative workspace

When:
Thursday, April 3, 2008, from 10 to 11 a.m. PDT

Live Q&A during Webcast with David Knight, Jeremiah Owyang, and Robert Scoble

How:
Register to attend at: http://www.cisco.com/go/semreg/aw2tybc/159491_1

YouTube Preview Clip: http://www.youtube.com/watch?v=Ox4SGzlEG8s

About TechWiseTV
TechWiseTV is an online TV show from the Cisco Interaction Network. The Cisco Interaction Network helps customers and partners address business challenges with advice from business technology and industry experts. For more information, please visit: http://cisco.com/go/interact

About Cisco
Cisco, (NASDAQ: CSCO), is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com. Cisco, the Cisco logo and Cisco Systems are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.