BT and Citrix’s GoToAssist Deliver Remote Computing Support to BT Business Customers

SANTA BARBARA, CA
March 13, 2007

Powerful Revenue-Generating Support Solution Helps BT Deliver 97% Customer Satisfaction for BT’s IT Support Manager

LONDON – Citrix Online, a division of Citrix Systems, Inc. (Nasdaq: CTXS), is supporting BT in delivering a powerful support and IT service solution to BT’s small and midsized business customers with the IT Support Manager (ITSM) service, powered by Citrix® GoToAssist™ remote technical support. Customer response to this innovative solution for remote technical support with Citrix GoToAssist is earning BT a compelling 97 percent satisfaction metric.

BT said that ITSM, powered by Citrix GoToAssist, was “truly a winner” during a recent presentation to shareholders , with amazing appeal in the business market. ITSM is a key element of BT’s successful broadband service for small and medium-sized business customers, as it removes any worries customers may have about keeping their computer systems up-and-running.

With IT Support Manager powered by GoToAssist, BT customers can contact BT IT Specialists on the phone, and in seconds, grant permission for a specialist to access their PCs over the Internet, to locate, view and fix problems remotely, securely and completely. The service includes reporting tools and an instant customer satisfaction survey that enables BT to measure its success on demand. This enables BT to track and deliver valuable feedback so that managers can take immediate action to ensure their service and quality goals are on target.

“Customers are describing IT Support Manager as a ‘really first-class service’ that provides ‘excellent and immediate assistance’,” said Jan Zajaczkowski, senior product manager at BT. “With the GoToAssist solution for remote technical support, we are able to collaborate with our customers on-demand, thus eliminating the need to send our technicians out to our customer sites. In fact our customers are amazed at the quality and speed of our service, with 97 percent satisfied or very satisfied with our service.”

ITSM is creating incremental revenues for BT, as BT’s business customers realise they can gain the significant benefits of having an instant IT support manager virtually by their side for a minimal monthly fee.

“We are delighted to expand our relationship with BT to provide its business customers with solutions that are as easy as e-mail for online access and collaboration services,” said Simon Presswell, regional vice president, COL Division EMEA. “Our promise of delivering a ‘simpler-is-better’ access experience to customers offers significant productivity benefits and competitive advantage for our partners and their valued customers.”

Industry research analysts are bullish on the value of ISPs delivering these comprehensive, real-time access and support services to small and midsize broadband customers. “Remote support solutions, such as GoToAssist, offer ISPs a way to enhance the quality of the customer experience, help ensure brand loyalty and gain incremental revenue,” said Richard Edwards, senior research analyst, software and hardware support services, at Butler Group. “Citrix offers a revolutionary solution that offers the industry an important new way to differentiate and earn superior customer satisfaction.”

GoToAssist provides companies with fast, secure, highly scalable and reliable connectivity to desktop applications, enabling businesses to engage in support sessions with all of their customers and employees, even those with connections as slow as 28.8Kbps. Redundant systems and 24/7 monitoring helps ensure that GoToAssist service is always available. No investment in hardware or software is required, eliminating costly deployment expenses and implementation time. The service incorporates strong security and data privacy with 128-bit, end-to-end Advanced Encryption Standard (AES) data encryption as standard protection for all sessions. To learn more about the award-winning Citrix GoToAssist, visit www.gotoassist.com. To learn more about BT IT Support Manager visit: www.bt.com/business/itsm.

About BT
BT is one of the world’s leading providers of communications solutions and services operating in 170 countries. Its principal activities include networked IT services, local, national and international telecommunications services, and higher-value broadband and internet products and services. BT consists principally of four lines of business: BT Global Services, Openreach, BT Retail and BT Wholesale.

In the year ended March 31, 2006, BT Group plc’s revenue was £19,514 million with profit before taxation of £2,040 million. British Telecommunications plc (BT) is a wholly-owned subsidiary of BT Group and encompasses virtually all businesses and assets of the BT Group. BT Group plc is listed on stock exchanges in London and New York. For more information, visit www.bt.com/aboutbt

About Citrix
Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader and the most trusted name in application delivery infrastructure. More than 180,000 organizations worldwide rely on Citrix to deliver any application to users anywhere with the best performance, highest security and lowest cost. Citrix customers include 100% of the Fortune 100 companies and 98% of the Fortune Global 500, as well as hundreds of thousands of small businesses and prosumers. Citrix has approximately 6,200 channel and alliance partners in more than 100 countries. Annual revenue in 2006 was $1.1 billion.

 
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