Citrix GoToMeeting helps small business reduce car mileage expenses by almost 30%

Amersham, UK – December 4, 2008 – The Big Oxford Computer Company, a Web development, Web design and digital media production agency, has transformed the way it does business by using Citrix GoToMeeting® to enhance customer service and satisfaction. The online collaboration tool has enabled The Big Oxford Computer Company (BOCC) to increase the level and frequency of productive contact with clients and deliver a highly responsive service. The BOCC has also reduced travel to meetings, helping the company save almost 30% on car mileage expenses and become more environmentally friendly.

NHSBT is responsible for ensuring the supply of blood, organs and associated services to the NHS. Its work is varied and includes encouraging people to donate organs, blood and tissues, and raising the quality and effectiveness of blood and transplant services; and providing expert advice to other NHS organisations and the Department of Health. GoToMeeting is playing an integral role in enabling this large, dispersed team to work together in real time, streamlining the NHSBT operation to maximise productivity and reduce costs.

Using GoToMeeting, the BOCC’s team of 15 consultants can ensure regular contact with clients by holding online meetings to quickly and efficiently present new ideas, provide project updates, demonstrate new applications and hand over completed work. The company can carry out many shorter, interim meetings through the course of a project so clients feel informed on the development process, or set up urgent and adhoc meetings in a matter of seconds. In addition, because the meetings are held online participation isn’t restricted by geography, so people with specific expertise can be brought into any GoToMeeting session.

The ability to share computer screens with clients means that BOCC employees can guide customers through complex forms, present new ideas and demonstrate an application that is in development, while the client views it on their own PC. The ability to hand over control to anyone involved in the meeting also means BOCC clients can try out a new concept for themselves and provide immediate feedback.

“Communicating Web design concepts and demonstrating new applications to clients was difficult to do over the phone and GoToMeeting has given us much greater collaboration capability to ensure quality throughout our project process,” said Mark Hall, Managing Director, Big Oxford Computer Company. “GoToMeeting has delivered an immediate return on investment. We have significantly reduced travel to face to face meetings, thereby improving employee productivity and minimising our carbon footprint. Increased contact with our clients and more constructive interactions has definitely enhanced our customer relationships.”

“Maximising employee productivity and customer satisfaction is key to enabling small to medium-sized businesses to compete in an increasingly global marketplace,” said Bernardo de Albergaria, Vice President and General Manager, Global Marketing and E-commerce for Citrix Online. “By developing easy to use, yet feature-rich online collaboration technologies, Citrix Online is empowering companies like the BOCC to save money and radically change the way they do business.”

GoToMeeting offers the easiest, fastest and most secure solution for conducting and attending online meetings. The All You Can Meet® flat-fee pricing model enables individuals and businesses to conduct as many online meetings as they need. The tool offers a range of features to make it easy to meet, present information, demonstrate products and provide training online, including:

•Share keyboard & mouse control – securely collaborate on documents in real time
•Instantly change presenters – enable any participant to present to the entire group
•Drawing tools – to draw, highlight and point to items of interest right on the screen
•Desktop recording and playback – Record meetings to review or share later
•Mac® support – so Mac users can host and join GoToMeeting sessions
•Total audio – choose integrated free phone conferencing, VoIP or both.

To learn more about Citrix GoToMeeting and to try the product free for 30 days, visit www.gotomeeting.com.

About Citrix Online
Citrix Online provides secure, easy-to-use online solutions that enable people to work from anywhere with anyone. Whether using GoToMyPC® to access and work on a remote PC, GoToAssist® to support customers, GoToMeeting® to hold online meetings or GoToWebinar® for large online events, our customers are increasing productivity, decreasing travel costs and improving sales, training and service on a global basis. We have more than 35,000 small and medium-sized businesses using our products, and hundreds of thousands of individual professionals as customers. A division of Citrix Systems, Inc. (Nasdaq: CTXS), Citrix Online is based in Santa Barbara, California, with satellite offices and data centres throughout the world. For more information, visit www.citrixonline.com or call 805-690-6400.

About Citrix
Citrix Systems, Inc. (NASDAQ:CTXS) is the global leader and the most trusted name in application delivery infrastructure. More than 215,000 organizations worldwide rely on Citrix to deliver any application to users anywhere with the best performance, highest security and lowest cost. Citrix customers include 100 percent of the Fortune 100 companies and 99 percent of the Fortune Global 500, as well as hundreds of thousands of small businesses and prosumers. Citrix has approximately 8,000 partners in more than 100 countries. Annual revenue in 2007 was $1.4 billion.